Chickie’s and Pete’s is a true Philadelphia success story. Pete Ciarrochi started the original Chickie’s and Pete’s on Robbins Street near Frankford Avenue in Northeast Philly. Since then. it has become an extremely lucrative chain of sports bars with locations throughout Philly, the suburbs, and Jersey. Chickie’s and Pete’s has good food, reasonable drink prices, and it is an awesome place to watch a sports game. I enjoy myself there, but I’m frankly starting to get a little sick of that place.
In addition to rapid expansion and becoming synonymous with Philly sports, Chickie’s and Pete’s is starting to get really full of themselves. They recently trademarked their most popular menu item, the crab fries. The name is purely ironic, considering the fact that they are simply crinkle-cut french fries with Old Bay seasoning on them. There isn’t one ounce of actual crab on them. Don’t get me wrong, I love crab fries and enjoy eating them at sporting events, but the name is misleading.
In Maryland, eating crab (real crab) is the equivalent of eating cheesesteaks and pretzels here in Philly. Therefore, a lot of restaurants want to serve their own version of crab fries that…you know…actually have crab on them. However, if they have the nerve to actually call them crab fries, Ciarocchi has shown that he is more than willing to sue the restaurants (despite the fact that they’re not serving the same product as his seasoned fries).
Some might say that Chickie’s and Pete’s crab fries are overrated, and I would somewhat agree with them. They are good and I enjoy eating them while at Phillies games, but I could live without them. Regardless, Chickie’s and Pete’s is starting to come off as greedy, petty, and arrogant and that’s unfortunate. However, that’s just my opinion. What do you think…is Chickie’s and Pete’s getting annoying or is Ciarrochi obligated to protect the “crab fries”?